Nasoloda confectionery franchise in Europe: how to make money on sweets?

For more than 27 years, Nasoloda has been delighting consumers with incredibly delicious confectionery products of excellent quality, made exclusively from natural ingredients. During this time, a large retail network has been created, which continues to expand and develop.

The company’s impeccable reputation is due to the following advantages

1. sweet masterpieces are handmade by experienced specialists, which guarantees a unique taste;
2. only fresh and high-quality products are used (a special laboratory has been set up to test them);
3. the products contain natural raw materials without the addition of colouring agents, flavours or preservatives;
4. work is constantly underway to create new culinary masterpieces using innovative technologies and modern equipment.

Today, the company has a wide network of cafes, confectioneries and shops, and also makes wholesale deliveries to large retail chains in Ukraine.

One of the company’s business areas is franchising. Franchising is considered a convenient working model of doing business. The owner of a brand allows an entrepreneur to open his or her own business under the name of that brand, subject to certain conditions. Thus, the business does not start from scratch, but from a ready-made concept, with the support of a brand with a ready-made business plan, a set process, well-established marketing moves, and a well-known corporate identity.

TM Nasoloda has experience not only in the Ukrainian market, but also in the markets of other countries and provides an opportunity for enterprising people to open their own confectionery business in Europe under a franchise.

Profitability of the confectionery business under a franchise

Opening a confectionery business in Europe as a franchise has many advantages:

1. starting a business under the name of a well-known brand, such as the Nasoloda brand, an entrepreneur does not start from scratch – the company has an impeccable reputation, which contributes to rapid development and increased profitability;
2. the franchisor provides the entrepreneur with comprehensive support, not only at the start, but also during stable operations;
3. the franchise eliminates the need to create an effective business model and enterprise concept, and avoids many mistakes when starting a business and developing it;

TM ‘Nasoloda’ offers several business formats with different profitability, which allows you to choose the best way of cooperation.

Those wishing to open a confectionery business under the Nasoloda franchise can choose the following models
-Café – with an investment of $5,000, profit – $9,500;
-a confectionery with an investment of $14,000 and a profit of $16,000;
a coffee shop + custom-made cakes – with an investment of $16,000, profit – $20,000;
-coffee shop + confectionery – with an investment of $18,000, profit – $24,000;
a coffee shop + confectionery + custom-made cakes – with an investment of $20,000, profit – $27,000.
There is no lump sum payment, royalties are 2% of the turnover.

The company provides equipment leasing, local exclusivity, and develops a hit in a particular region.

At the start of the business, entrepreneurs will receive comprehensive assistance and support:

1. support in choosing a location – with their extensive experience, Nasoloda specialists use a unique geomarketing system that allows them to determine the optimal location for the facility (taking into account the target audience of the area);
2. assistance in repairing and decorating the premises;
3. assistance in the selection and purchase of equipment;
4. consulting on the choice of the optimal accounting system;
5. assistance in staff training;
   6) providing information for organising promotional campaigns;
6. support in the implementation of work standards.